one ONe (zero-waste supermarket)

2023   branding / visual identity

creative direction / art direction / copywriting / design: Kenji AIHARA (i-ken inc.)
client: one ONe (champion co.,Ltd.)

“one ONe” is a zero-waste supermarket based on the concept of “one on one” for daily life. Food and household goods are sold “by weight” and “package-free” without individual packaging.

• #branding
• #identity/logo